you have certainly heard or read about the battle Apple is fighting with Samsung. Have you shaken your head? How round may edges of a tablet computer be? If the only distinct characteristic of a high-tech product is its design, how innovative can the product be? Or the company behind?
For me, innovation has to do with how established organizations – in manufacturing and / or service – can come up with significant improvements regarding their product and / or service offerings which are understood / appreciated by its customers – it can thereby sell more and / or take a higher price! So, innovations for me have to do with how existing well–established firms innovate, to stay competitive!
But I don’t think it’s a question that lawyers should answer. In an article of the serie ‘Peter Loranges Letter’ which I am doing for
>> Click HERE or the thumbnail image to download the full article as PDF <<