Why should business integrate ethics?

Dear reader

It is always with great interest and curiosity that I follow the research work of other professors, especially when they teach at our business school in Horgen.

This time I recommend you a reading, which is co-authored*) by Mark Esposito. Mark is associate professor at the Grenoble Ecole de Management in France and also visiting professor at the Lorange Institute of Business.

Prof Mark Esposito Prof. Mark Esposito

If you like to see, hear and work with Mark, you should not miss the upcoming 5th Zurich Business Forum on September 21/22.

During the forum, a 2-day event, dedicated to innovation and technology, you can meet Mark during his Friday afternoon workshop with a clear focus on open innovations. (Download 5th ZBF Programm).

The book I recommend is called “Business Ethics A Critical Approach: Integrating Ethics Across the Business World” and I could hardly get better to the heart of the book than Nigel F. B. Allington from the University of Cambridge, UK who wrote that “this provocative and stimulating new book is a welcome diagnosis of the ethical issues underpinning a wide range of academic disciplines and subjects.”

Click the image to download a info sheet (pdf)

I am looking forward to meeting Mark in August. In the meantime I wish you all a nice summer holiday and a good reading!

Peter Lorange

*) Co-Authors

Patrick O’Sullivan is Professor and Head of Department of People, Organizations and Society at Grenoble Ecole de Management, France.

Mark Smith is Associate Professor of Human Resource Management at Grenoble Ecole de Management, France.

Mark Esposito is Associate Professor of Organizational Behaviour and Leadership at Grenoble Ecole de Management, France.


Who is the worlds most influential individual?

The magazine ‘global focus’, edited by EFMD, the European Foundation for Management Development, asked interviewees to consider which individuals have had the greatest influence on management education over the last 20 years.

Global Focus, the magazine of EFMD, rated Peter Lorange of the Business School "Lorange Institute of Business" as number 5 of the world's most influential individuals in the field of management educationClick the image to download a pdf with the results

Two people were mentioned by over 50% and rank on top of the list: Peter Drucker and Henry Minzberg who both stressed management as practice.

We were nevertheless most surprised and very happy indeed when we discovered that our president, the founder of the Lorange Institute of Business, Dr. Peter Lorange was rated the 5th most influential individual in the field.

We take our hat off to Peter Lorange and congratulate him on this great achievement.

The Lorange Institute of Business

The ranking from #1 to #5

1. Peter Drucker

2. Henry Minzberg

3. CK Prahalad

4. Michael Porter

5. Peter Lorange
Peter Lorange is the President of the Business School the Lorange Institute of Business




Brussels based EFMD with over 750 member organizations from academia, business, public service and consultancy in 81 countries is a unique forum for information, research, networking and debate on innovation and best practice in management development and is also recognized globally as an accreditation body of quality in management education with established accreditation services for business schools and business school programs, corporate universities and technology-enhanced learning programs.

Creative Leadership: introducing artworks in business education

Dear reader

Creativity is a widely used term in the context of strategic planning, innovation, entrepreneurship, marketing, organizational and leadership development.

Creativity is, therefore, a key skill for leaders and organizations, in order not only to adapt to change, but also to proactively shape industries and markets. Art and business have many parallels.

Looking into the world of art holds many lessons for business people and provides ample opportunities to find new and interesting ideas for the business school setting.

Joerg Reckhenrich, member of the Lorange Business School faculty, Jamie Anderson, Adjunct Professor at the Antwerp Management School Antwerp Brussels, also teaching at our MBA Business School in Horgen,; Martin Kupp, Associate Professor at ESCP Europe ParisJoerg Reckhenrich (m), member of our faculty, together with Jamie Anderson (r),  Adjunct Professor at the Antwerp Management School Antwerp in Brussels and also teaching at our institute in Horgen, together with Martin Kupp, (l) Associate Professor at ESCP Europe Paris, are introducing three techniques:


  • Art coaching
  • Art dialogue
  • The mission impossible task

All three are based on using artworks and art history to create an interactive and experiential learning atmosphere and ultimately make program participants deal with their own creative potential.

Just recently they published an essay in the Journal of the NUS teaching (Volume 2, Number 2, May 2012) on how artworks can foster dialogue and creativity in business education.

Joseph Beuys Portrait, an example used by Jörg Reckhenrich to demonstrate the parallels between art and businessJoseph Beuys, an artist who strongly influenced Joerg Reckhenrichs strategy model

I am glad to share with you the piece. Download it by clicking on the portrait of Joseph Beuys, an artist who has been ‘used’ by Joerg to demonstrate the parallels between arts and business.

Peter Lorange